This is the kind of problem that sounds weird until it lands on your business. One bad actor grabs a

You set up a loyalty app, a pop-up coupon, and a few abandoned cart emails to squeeze out a little

You spend weeks naming a product, checking domains, mocking up logos, maybe even printing stickers. Then a huge AI company

You pick a brand name, buy the domain, print the packaging, maybe even post the launch on LinkedIn. Then months

You wake up, check your phone, and there it is. A fake video using your face, your logo, or packaging

You finally get a little momentum online, then some scammer shows up wearing your brand like a stolen jacket. They

If you sell physical products into Europe, this is one of those annoying compliance changes that looks boring until it

You finally get a counterfeit or copycat listing removed, take a breath, and then see the same seller back the

Your product shoot ends up in a private Telegram group. A boudoir-style brand campaign gets reposted by a fake account.

You buy a .com, switch on domain privacy, and assume your home address and real name are safely tucked away.